How Does a Data Management Platform Work? A Detailed Look

Are you wondering how does a data management platform work? Well, you’re in the right place! At its core, a data management platform (DMP) is a complex piece of software that’s able to handle large amounts of data and incorporate many different components.

A data management platform is believed to be the holy grail for a business. Why? It holds all the valuable data an organization needs to operate and innovate. The organization’s leaders make important decisions based on this data.

In short, a data management platform helps you and your organization capture, integrate, and report data. (By data reporting, I mean creating reports or exporting data.)

This post will help you understand what a data management platform is and how to implement one. First of all, let’s discuss how a data management platform works.

Continue reading “How Does a Data Management Platform Work? A Detailed Look”

How Can Data Analytics Improve the Measurement of Employees’ Performance?

How data analytics can improve the measurement of employees performance

A report from Deloitte shows that in recent years, the need for people analytics has reached high points of over 70 percent. More companies rank people analytics as a “high priority” in the organization. However, the same report lays down a frightening truth: Less than 10 percent of those organizations actually have usable data. So, are we not asking the right questions? Do we even know what to look for? This isn’t yet another post on complicated algorithms; after all, you’re not here to learn data science.

This post is about answering one question: how can data analytics improve the measurement of employees’ performance? It’s not going to be easy— assessing your human capital is always easier said than done—but I’ve got your back.

But before we dig any further, it’s important to make sure that we’re on the right page. There are a lot of buzz words out there, but data-driven management is by no means a new concept. Since the concept of “the cloud” came up, companies started moving their workforce to it. Big item metrics like acquisition (e.g. cost per filling, training ROI) led companies to also ask questions about revenue, retention, and, more importantly, the question we’re here to talk about: how to track performance.

Continue reading “How Can Data Analytics Improve the Measurement of Employees’ Performance?”

What Are the Steps in the Data Management Process? 10 to Know

What’s the most valuable resource in the world? According to The Economist, it’s data. If you haven’t noticed, data is all around you. Major corporations are investing in tools that help them capture and process data and then classify what they’ve harvested. And with the rising importance of data comes a need to understand the steps in the data management process.

For example, when you browse a typical website, the site might be capturing your behavior. Which links do you click? Where’s your mouse located on the screen? All this data is of great importance for optimizing a website and leading visitors to key pages, such as an online store.

In short, data can help your organization increase profits and reduce costs. Want to learn more about data operations? Learn the basics of DataOps here.

This post will explain why data management matters and which steps you’ll need to take to implement a successful data management process. Let’s start by exploring the importance of data management.

Continue reading “What Are the Steps in the Data Management Process? 10 to Know”